Tag Archives: Content marketing

14 Simple Ways To Get Awesome Ideas For Your Content Marketing

Content marketing is continuing to play an increasingly important part in marketing your business effectively.

There’s only one small problem. You need to have a steady and consistent supply of content for it to work… and how can you come up with enough content marketing ideas to keep that flow going?

What content can you continue to create that will attract the right traffic for your business, and bring new leads and customers through your door?

That’s where this article comes in, and it’s actually far simpler than you might believe.

Here are fourteen awesome ways to keep ideas flowing into your content marketing funnel, and allow you to build an increasing level of online visibility and traffic for your business in the months and years ahead.

1. Keyword research

Did you know sites like eHow.com have built much of their success on keyword research? Their content is largely created on what their research tells them people are looking for online. You can simply employ the same strategy.

2. Quora

Quora has a huge amount of potential for idea generation. It contains queries on a ton of different topics – simply find your niche, and look through the queries to discover what people are trying to find out about.

3. Customer Questions

Your own customer support is an invaluable source of ideas, because you hear straight from the horse’s mouth what information your customers and prospects are looking for.

4. Blog Comments

Similar to the above, comments on your blog enable you to listen directly to your marketplace, and you can then create content to respond to those needs.

5. Other Blogs In Your Niche

By reading other blogs within your niche, you can get some great ideas for your own posts, and gain further inspiration from the comments they receive. For example, you might be able to flesh out a topic they briefly touched on in their post, or approach it from a new angle.

6. Twitter

Search Twitter and discover what’s happening in your own niche. As well as comments you’ll see links to a lot of other content that could help inspire your own.

7. Hot Topics

What are the main topics of conversation in your industry right now, from your customer’s point of view? What are their primary concerns, right now?

8. How-To Tutorials

How-to type content remains very popular, and providing such content is a great way in which you can immediately gain authority and trust with someone. You’ll also find people get referred to your tutorial from others who have benefited from your advice.

9. Items in the News

What’s in the news right now that affects customers in your niche? Alternatively, how could you adapt and apply key news stories to your business? Tapping into the conversation already in your customer’s mind can be a powerful way to capture their attention and reach audiences who haven’t come across you before.

10. Previous Content

Content you have created before can easily form the basis of new content. For example, you can approach it from a different angle, or use a different media. A blog post written previously can form the basis of a video on YouTube. Topics briefly touched on before can be expanded into completely new content items.

11. List-From Content

This article is a list-form article – content formed on the basis of creating a list about something. What lists could you create of relevance for your own potential customers?

12. Stay Alert!

Train your brain to take advantage of new ideas as they arise. Opportunities for new content are all around you! Start carrying a notebook and pen around with you, or use your smartphone. Jot down new ideas whenever they arise… your brain will get used to it, and supply you with increasing numbers of ideas to pick from.

13. Interview Someone

Who is well known and familiar to your customers, and who has relevance to your business (or how can you make what they do relevant)? You’ll be surprised at how willing most people are to be interviewed. Just make a list of questions, and record the conversation… use Skype or a Google Hangout.

14. Interview Yourself!

Either ask someone to interview you, or interview yourself. This gives a great opportunity to display your expertise, gain credibility with your audience, and reach new audiences you wouldn’t otherwise reach. For example, someone interviewing you could make the interview available to their own list.

So there you have it… 14 simple ways to get an everlasting supply of awesome ideas for your content marketing.

How Your Blog Content Thrives With Planning

Your blog content is unquestionably the most important aspect of your site and can therefore benefit from a bit of strategic planning! The fact is that blog updates not only make or break the success of the site itself but they also take time to research and compose! It therefore stands to reason that the more preparation you invest in this area the more likely it is your results will yield better content for viewers! Although creating better content for people to view is a HUGE benefit unto itself, your strategic planning offers additional advantages as well!

Here are 3 ways any blogger can benefit by having a simple plan in place when preparing blog updates they can post to their platform!

Efforts Are Deliberate

Planning ahead tends to make your efforts more methodical or deliberate in nature! This takes the haste and stress out of trying to create something ‘on the spot’ which opens the door to writers block! Remember, one thing that normally prompts writers block is being in a rush or being without a ‘clue’ as to what you want to compose and/or why! With just a little bit of strategic planning this haste and any accompanying frustration that comes with writers block can be prevented! Now when you go to compose any new blog updates, your efforts will be more focused and therefore deliberate!

Work Is Better Quality

Like a business plan, taking the time to ‘think out’ what it is you need to do in advance will yield much better results which means better content! Remember what you publish to your site is much like a calling card insofar as it offers an impression to visitors new and returning! This is why your blog updates play such a critical role in the success of your platform!

Time Is Better Managed

One of the biggest and justifiable ‘beefs’ people have when it comes to maintaining a blogging platform is the time that is needed! Strategic planning not only results in better content but also helps you control and manage your time! Getting a ‘handle’ on your time management will spare you ‘boatloads’ of frustration which in many cases can easily lead to you abandoning your efforts! This is a very large reason why blogs seem to come and go online!

Your blog content is the most important aspect of anything you do to maintain your site and therefore deserves a bit of strategic planning! Not only will having a plan result in better content for your readers, but it could also ultimately keep you from getting frustrated and quitting as well! In reviewing the benefits strategic planning can offer, per the discussion above, it also further casts light upon the role your blog updates play in your success! Ultimately it seems that with a little patience and planning, your chances of success as a blogger can be increased significantly!

If you are after help getting started then please get in touch http://donnareillycontent.com

Hire a Writer to Write a Book

Hire a writer to write a book? You’re kidding me, you may be thinking. I can write my own books! I’m a published author! I’m – wait a minute, I could use a bit of editing help sometimes. My publisher said my manuscript was full of errors and needed a significant rewrite, or at least a thorough job of line editing and proofreading. What if I did consent to hire a writer to write a book?

This is not a farfetched idea, and in fact many famous and not-so-famous book authors have hired a writer, usually called a ghost writer, to work on their books and book ideas for them. When you hire a writer to write a book, you should find a consummate professional, someone who knows exactly what they are doing. Such professional work can come at pretty stiff prices, so be sure you have plenty of funds set aside for this important and probably necessary work on your book or other writing project. Sometimes you can get a student writer at lower pricing, but normally you will want to use a professional writer or ghost writer with a great deal of experience.

Once you have found an editor or writer, talk to them as much as you can. Get their phone number and email address, and write them extensively. Don’t bury them in too much info about your book, especially in the bodies of your emails. Instead, make all material and info about your book into email attachments, sending them to your writer on a regular basis or whenever needed. Using Word docs or Word Perfect is usually best, instead of PDF docs, as the latter are hard to edit and manage. Word is the favored program used by most professional writers nowadays. If you are writing a blog however and not a book and you need help then feel free to contact me http://donnareillycontent.com/

Keep the contact lines open throughout your writing project. The idea behind when you hire a writer is that you maintain control of the process as the original, actual author. You are hiring a professional for pay as a ghost writer to work on your book, not to be the book’s author, unless you want to share credit with your writer as a pair of coauthors. This is done in lieu of greater pay for the writer, so you may want to consider doing this to save money. Another method is to use the famous “As told to -” on the book cover, crediting your ghost writer, or you can simply put “I couldn’t do this without my Editor, -” on your book’s acknowledgements page.

At any rate, whenever you hire a writer to write a book, make sure you mesh well with them and that they have expertise in your type of material. And make sure you give your professional plenty of leeway, such as time off for weekends, holidays and vacations, and also for computer down times and interruptions. Remember, you are both human beings, so work closely with your ghost writer or editor, making sure that when you use someone to write your book, you’re dealing with all matters as responsible adults. When the project is completed, if the writer did a great job, give your paid professional a wonderful recommendation – and be ready to field requests for information from other prospective clients of your ghost writer, too.

How To Use Article Marketing To Boost Your Traffic

When it comes to building a successful online business, one thing stands out over everything else as the ‘make or break’ business feature: Traffic.

The number of people you have coming to your site determines your earning potential. Lots of people equals lots of potential income. Only a few visitors per day means only a little potential income.

I want to share with you the way that virtually every successful marketer uses to generate quick and free traffic to their sites: Article marketing.

You see, there is a constant stream of people in your market (and I mean this for every market out there) looking for information on how to accomplish certain things. For example, in the beauty niche, it may be ‘how to get that celebrity look this summer’.

Whatever it is, if you’re able to provide that (or better still if you have a product that provides that) then write an article that tells people how to solve their issue. Then let them know at the end of the article (in the resource box) how they can find out even more. This is where you put your link to your site or product.

Placing a link in your resource box has two effects on your business. The first is that you can easily get several people who read each article to click the link and get to your site. The other benefit is if you make your keywords into a link like this:

This will give you a valuable backlink to your site and Google will associate the words you use as keywords with your site. The more of these links you have, the more Google will value you within that market. Simple!

Are you looking for great content? http://donnareillycontent.com/

Writing For Passive Income Takes Time

There are many different types of freelance writing, and what may surprise many novice writers is how different the writing jobs can be. Paid freelance writing gigs regarding creating content and writing for passive income in the long run require two different strategies, and many writers have a hard time adjusting to these differences.

The first major hurdle is the thought many writers have about “writing for free.” Because backlinks are critical for getting ranked in the search engines, and for making passive income, writing for blogs and article directories is critical in marketing your pages. Many writers see this as writing for free, and can’t get over just how important it is to making passive income. This is a critical step towards any type of permanent residual income from writing.

The second major obstacle is that passive income simply takes time. There is a common rule of thumb that a writer doing a lot of article marketing online won’t see the full impact of his or her work for a full six months. Because of this, many writers actually quit before they even see the full fruit of their labors!

There are many other obstacles to making a full time residual income, and part of the issue is how work heavy and front loaded the process is. Writers who are serious must do a ton of work up front for what seems like pennies, and when compared to an hourly rate, it’s hard to resist just doing all freelance writing.

Any writer who wants to earn a low maintenance and recurring monthly income will have to learn to get over these problems to get to the next level of passive income.

5 Key Lessons To Minimize Content Creation Problems

The idea of creating valuable online content–articles, audios, blog posts, eBooks, informational products, newsletters, tweets and other social networking updates, videos, and fresh Web pages–can leave you feeling almost as overwhelmed as a mandatory hurricane evacuation during your vacation. Here are five key lessons to help you weather storms and the creative process.

1. Real life yields some great content so make the best of it

The news is full of the stories of our lives. Natural disasters turn some people into heroes and others into fools-you have plenty of material to work with-so make the best of it. Even if you type slowly, you can turn out an article like this one while sitting in traffic as long as you are the passenger, not the driver, and you carry a charged mobile phone, netbook, or laptop.

2. If you are stuck in slow-moving traffic, try to remember you are going in the right direction

When you first start creating content, it seems like extremely slow going, especially if you aren’t making money. Just like being stuck in traffic heading away from the threatened coastline, you may question the wisdom of what you are doing at present. Remember, you are headed in the right direction.

3. Don’t wait

You could wait to start online content creation until a better time, maybe “when everybody’s doing it.” You could then be like the person with the empty boat trailer, racing to the beach to save the boat, knowing traffic is only going to get exponentially worse.

4. Like a good Scout, be prepared

Why do you put off writing until a deadline approaches? Why do so many people wait until the moment they leave the beach to gas up the car, especially when forecasters have been calling for a storm of major proportions? Be prepared by gathering content ideas or emergency supplies before you need them.

5. Choose wisely when you get to decide what really matters

The material you share online should reflect both the needs of your intended viewers and your expertise. Your choices will be uniquely yours. Likewise, someone whose livelihood depends on operating a large fishing trawler might make a different decision than someone deciding between saving family or the family home during a hurricane.

Don’t let creating valuable online content or an evacuation scare you. Use real-life circumstances to inspire you. Get moving in the right direction, no matter how slowly you seem to be going. Don’t wait for better conditions or it may be too late. Be prepared by collecting ideas and materials before you need them. Focus on what really matters to you and make wise choices accordingly. In this way, you will minimize problems, survive the evacuation process, and see real progress in your online content creation.

If you are looking for a good content writer then feel free to get in touch http://donnareillycontent.com/

How Do You Use Content Marketing To Make A killing Online?

Want to know some proven content marketing tips to convert your articles into truckloads of cash?

Content marketing doesn’t require any special talent or skill, other than being able to express your ideas clearly in writing. But even if you hate writing, you can still outsource the task and leverage from the talents and efforts of qualified ghostwriters. If you’ve no interest in writing your own content then take a look here. http://donnareillycontent.com/

The Amazing Benefits of Content Marketing

Content marketing allows you to get valuable one-way backlinks, which translates to better search engine rankings for your sites.

You will be considered as an expert in your field, as long as your articles are helpful and informative.

Better yet… a newsletter or magazine company might even publish one of your articles. Just imagine the exposure you’ll get if they have hundreds of thousands of subscribers!

There’s no doubt that writing and submitting articles can provide substantial returns if done correctly.

Pre-Writing Content Marketing Tips To Remember

Here are some vital content marketing tips to remember before you write your articles.

1) Give valuable tips or information that the targeted readers can apply to their own situation. Avoid writing a bunch of meaningless theories that leave the reader confused.

Write content that gives value and improves the readers life. Some good recommendations would be “how to” articles or a series of steps/tips (5 Steps to.., 7 Ways to.., etc.)

2) Write like you’re talking to the reader in person; think of it like a one-on-one conversation. Use “you” often, not “one” nor “we” unless “you” is not applicable.

For example, say, “You need to do this to attain your goals.” Avoid saying, “One needs to do this to attain one’s goal.” See the big difference? The first statement talks directly to you while the latter statement feels impersonal.

3) Express what you want to say in the fewest words possible. Make the sentence as short and as easy-to-read as possible. Do not include unnecessary fillers. Respect your readers’ time, and they will appreciate your simplicity and direct-to-the-point approach.

Strive to write short paragraphs and have plenty of white spaces between paragraphs. Long paragraphs are intimidating and tiring to the eyes.

Break down any long sentence into easily digestible parts. You want to write articles that even a 12-year old will find clear and understandable.

4) Articles should be well researched and based on facts. If you’re going to make an opinion, make sure it does not defy any proven facts, figures, statistics, etc.

5) Make your articles unbiased and applicable for all readers you’re targeting. Don’t write jargon applicable to a specific group of people, unless you’re targeting that group only. For example, don’t write legal jargon if your target audience includes readers that are not in the legal profession.

Article Marketing Tips In Writing Articles

1) Do keyword research. No matter how great your article is, you will not attain the results you want if few or no people are searching for, or are interested in, the topic of your article. Use the keyword research tool at http://freekeywords.wordtracker.com to find out the daily searches for your keywords, as well as other related keywords.

2) Write an eye-catching and attention-grabbing title. The title is probably the most important part of the article, because the reader will not continue reading the rest if the title does not grab their interest strong enough.

Strive to put the keywords in the first words of the title. If possible, repeat the keywords twice in the title (as long as it doesn’t sound awkward).

3) Insert your keywords within the body and space them out. There’s no exact rule on how many times the keywords must appear within the body, but this is what I recommend:

Put your keywords twice in the first 2 paragraphs, once for every 150 to 200 words in the body, and once in the ending paragraph. However, don’t forcefully stuff keywords just for the sake of following this article marketing tip.

The most important thing is that you write a quality article, in a natural manner that is pleasing to the eyes of the readers.

4) Put bullet points and subtitles within the body for easier comprehension. This will allow those who are skimming to immediately spot what they’re looking for.

5) Avoid any promotions within the article. You can promote or sell in the resource box (sometimes called author bio), which appears below the article.

6) Create a compelling resource box. The resource box is 2nd in importance to the title, because this is where you get to do your marketing and promotions. It must influence the reader to click on your links.

My advice is to use your resource box to build a list. Entice them to click on your link and subscribe to your list by giving a free quality report. You can then follow-up with your subscribers any time, and as many times as, you like.

You could also write a 2-part article. The 1st part is what you submit to the article directories. Then in your resource box, you invite them to read the 2nd part on your site, where you can either put a promotion to your product or ask them to subscribe.

Article Marketing Tips When Submitting to Article Directories

After writing your article, it’s time to submit to the article directories. Before you do, prepare a list of related keywords and a short summary of your article.

Submit to the top article directories so you can start getting backlinks, visitors, subscribers and sales. Simply search for “best article directories” in Google.com to get a list of these top directories.

Content Marketing Tips On Outsourcing

Once you start seeing some returns, invest back by hiring ghostwriters. You may also hire people to manually submit articles for you or buy a reliable article submission software to hasten the process.

The more articles you write, the more exposure you will get, and the more money you will make. Follow these content marketing tips and see your bank account grow dramatically. If you need help then get in touch http://donnareillycontent.com/

14 Blogging Mistakes A Blogger Makes And How To Put Them Right

In this time and age the easiest way to connect and engage further with your customers is by blogging. And for this reason many businesses whether small or big have recognized the powerful impact a blog can have on business achievement, which is important. But one major challenge is that their blogs are going nowhere which gets them discouraged at the lack of results and finally giving up on blogging completely.

So, are you worried about getting results you desire as a blogger?

In this guide you are going to learn the mistakes that most bloggers make and also how you can put them right.

#1 Blogging Mistake- Not Having A Strong Niche

A blogger needs focus. You can not be everything for every one. You must clearly define what your mission for blogging is. For instance, if you are writing about dogs, you should not waste time and energy writing on online jobs.

Try and write on what you are passionate about, because by so doing you can never get enough to write about.

#2 Blogging Mistake- Inconsistency

Like I said earlier, blogging is like any other business. A blogger needs to start and keep to it. Many newbies expect to start a blog and see it receive a lot of traffic quickly. When this does not happen, they become impatient and frustrated and finally give up without even giving their blog a second chance.

Patience in blogging pays. When you start blogging you need to keep to it. Remember that consistence, interesting and relevant posts will demonstrate your enthusiasm to your business and clients.

Entrust yourself to the upkeep of your blog. You can start to put more effort, for at least one blog post per week then work your way up.

#3 Blogging Mistake- Not Connecting With Your Readers

Another mistake that a blogger makes is to misunderstand who their audiences are. Misunderstanding the audience simply means that the topic is right but you do not connect with the audience. As a blogger, it is wise to understand the problems that your audiences are facing so that you may convey helpful information that will solve their problems. Let me say again that “content is king”, and for that reason you should provide value in your content for your readers.

Readers are self-centered because they like information they can use; in that context, avoid writing posts that are full of information that an audience can not put to use.

#4 Blogging Mistake- Focusing On Money

A blogger can start a business focusing on making money, which is not a bad thing. However, I would like to emphasis that if you put too much concentration on making money, you will never write good articles. Lack of good articles can easily kill your blog since people will not have trust with you because all they will know about you is that you are more of a marketer than a blogger.

Whenever you are writing your articles, always picture yourself as the receiver of the content you’re producing and by this you will think completely different.

#5 Blogging Mistake- Using Big Words

I can guarantee it that we have all, at some point made this mistake while blogging. The use of vocabularies is common to many bloggers. You can add vocabularies so that your post may look executive, BUT what you do not know is that they make your post complicated and your readers will not understand. This may really affect your business since prospective clients would leave your site and never come back because of using big words that they do not understand.

Avoid writing your content like you are writing for PhDs. Learn to use simple language that your readers can understand.

#6 Blogging Mistake- Lack Of Supporting Images

Many bloggers use images that do not support their key messages. While some do not use any images at all. Images help readers to extract the messages at a quick look.

Sometimes proper images can really be self explanatory. Using the right images can take your blog to another level since your readers will have an easy time going through your posts, hence encourage them to participate more in your blog.

Never forget to alt-tag your images.

#7 Blogging Mistake- Neglecting SEO or Doing Heavy SEO

SEO helps visitors to find your blog. Visitors never find your site by mistake. However, as much as SEO is important, you do not need to apply it excessively. You can know that you are optimizing excessively when your keywords in posts and titles suddenly stop making sense.

On the other hand, you also need to look at how many keywords you are stuffing into your information. Too much SEO’ing means that you are purely writing for the robots, and that is very much against the guidelines of blogging since it may lead to spamming.

Gain knowledge of SEO – always keep your readers as your number 1 priority.

#8 Blogging Mistake- Not Engaging With Your Audience

This is one simple big mistake that a blogger can make. You should take time to engage with readers in the comments section. When you respond to comments you build your relationship with your readers; readers who are approved are likely to come back.

People keep you in mind when you take time to reply to their comments.

#9 Blogging Mistake- Disorderly Blog

When a blog is disorderly, it is not appealing to the eyes. Visitors do not like excessively busy sites because they can not easily access what they want. Too many choices make the visitors rather confused and so they opt to leave your site.

Do not try to do so much with your blog. Make your blog visitor friendly; when it is easy to navigate a visitor will always have an easy time hence they will come back again. As a result, you will make money online since the prospective clients are visiting your site.

#10 Blogging Mistake- Uninteresting Headlines

Titles are the most significant basics of a blog post. They tell readers a great deal about the content, and often can be used to set expectations. They are descriptive and enticing.

Unless a title is enticing and descriptive, it’s not going to have the desired effect.

#11 Blogging Mistake- Putting Attention To Quantity Instead Of Quality

This is a mistake that is very common with bloggers. There is this assumption that you need to blog a number of times on a weekly basis so that your blog may seem updated both to search engines and human perspective.

The upside of doing this is that you will gain page rank while the down side is that you might loose quality to your articles.

To avoid such mistakes you need to take time to write a good post, and always remember to edit it. Alternatively, you can also hire a team for professional writers who will be assisting you is writing posts.

#12 Blogging Mistake- Plagiarisms

Copying of other bloggers articles is called plagiarism. This act is illegal; it is an offense under the copyrights. Some bloggers depend on copying and pasting instead of putting up their own thoughts using their own words.

Google loves originality. Original articles are unique, and also you can express your thoughts with ease.

#13 Blogging Mistake- Concentrating On The Blog Design

Having a beautiful and appealing blog design is wonderful, however some bloggers dwell so much on the blog design that they even forget about the content. There is no point of having a wonderful design if the reader leaves your site without any benefit.

However great your design is, make sure your reader can tell what your site is all about at least at a glance.

#14 Blogging Mistake- Excessive Use Of Plugins

As much as most plugins are free, this does not mean you can use all. Excessive use of unnecessary plugins can result to slow loading of your page and this can really make visitors leave your site immediately.

Make use of a few plugins that are vital for your blog.

Conclusion: This topic is so diverse, there is a lot more to say about the mistakes. Feel free to use the comments section below to share the mistakes you see bloggers making.

Small Business Content Marketing: A Checklist

Small business content marketing is a minefield! (And I get that!) The reason being is that there is a lot of different terminology used, a host of things that can be included and it ultimately leaves the average entrepreneur and small business owner asking themselves; “Where do I start with my small business content marketing?”

I conducted a short survey recently with a segment of people that subscribe to my updates asking them a series of questions related to their challenges, their current activity and how they seek help and consume information. The results across the board were very interesting.

Two responses stood out.

When asked; ‘which of the following (sales and marketing) areas do you think you could improve?’ 80% of respondents replied content marketing.
When asked; ‘When looking for help in sales and marketing what do you typically do?” 28% would hire someone to do it for them and 80% would look to do teach themselves how to do it. (Note – there were other options available for this question.)

How would you analyze this?

I feel you would come to the same conclusion I did!

In my eyes this confirms how we are indeed living in an information society where people are first and foremost seeking information around a service or product they are looking to purchase to help them make an informed decision. It also illustrates that we are aware of this and know that information marketing, small business content marketing and the like is an important aspect of our business to implement well.

So, where do we start? Well, first their is a general misconception that blogging is small business content marketing. No. This can constitute a part of it but as a stand alone activity it is (simply) blogging, or writing.

Content marketing is broader and is made up of a series of components. Here is a checklist for successful small business content marketing.

The Checklist:

Firstly, what is content marketing? It is important to understand that content marketing is not about selling it is about communicating with an audience to add value through relevant information. Or, a simple definition I found on the Content Marketing Institute:

Traditional marketing and advertising is telling the world you’re a rock star. Content Marketing is showing the world that you are one. ~ Robert Rose

With this in mind here are some items to check off the list when reviewing/implementing small business content marketing.

1) Materials: What content will you create? At this time it’s important to choose at least two formats of content to create. The list to choose from is quite extensive, however it includes; Article(s)/Blog(s), E-Book, White Paper, Report, Product/Service Demonstration, Updates/Newletter, Video, Podcast, Webinar and others.

2) Distribution: How will you get your materials into the hands of those you are meant to serve? Again, the list of options is quite extensive. First decide if it will be primarily offline or online and if it will be a one time distribution or something that is automated based on an interested parties need(s) at one particular time. I recommend to do two things, one to make one material available for download from your website and two to leverage partners for distribution.

3) Technology: Firstly, you may need to adopt certain tools depending on what you want to create and how you primarily want to distribute your content. However, I strongly recommend purchasing a tool for prospect/contact management and lead nurturing.

4) Lead Nurturing: Yes, not all prospects will be ready to purchase and will need to be influenced over a period of time. Ensure you are keeping in touch and sharing your content with them consistently.

5) Promotion: With everything else in place you can address how you will promote your content and how to make it available. Choose 2-3 channels (depending on budget). These could include; Your own channels (blog, newsletter, website), Social Media and Paid Media (PPC, Banner Ads, Affiliates, Sponsorships etc).
Now you’re good to go!

Small business content marketing is a minefield, with lots of areas to address. This checklist will get you on your way, just make sure you know what purpose it serves, why you’re doing it and what you want to achieve. Consistency is key.

If you need help with your content then feel free to contact me

Donna Reilly Content

How Blogging Brings Fame: Becoming Famous and Successful Through Your Blogs

If you have a knack for writing and if people love what you write about, but you can’t find a publisher that wants to publish what you write, you need to try out the internet. You have to consider the fact that writing can make you famous. If you think that you are good enough, then you should try writing blogs. Ever since the blogging craze began, there were a lot of people who began opening up their own blog sites and a number of these people have now become famous. So, how does blogging bring you fame?  If you need help writing your blog then feel free to get in touch http://donnareillycontent.com/ and sign up for discount offers.

To start writing blogs, you first need to create a blogging website. Today, there are quite a lot of websites that hosts blogging for free. Sign up with one of these websites and begin posting your blogs. One of the well known ones is blogger.com.

Basically, blogs are known to be journals. Think of it as writing your day to day activities and experiences and letting people know about it. However, you can absolutely write about anything on your blog. It can be facts or you can also write fictional short stories.
Or, you can do a mix of both.

The great thing about blogging is that you absolutely have complete freedom on whatever you want to write about. However, you have to take care in avoiding offending someone. Racial discrimination and other hate messages is prohibited as well as pornographic
content.

Now that you posted your very first blog post, the next thing to do is sit back and wait for readers to come across your blog and begin reading it. You don’t actually need to advertise as the people who read it will be the ones that will advertise for you. If you are good enough, then they will leave a comment on what they think about your blog and they will also recommend it to their family and friends as a good read.

The secret to becoming successful and famous from your blog is to write good content. It should be interesting and easy to read. Try catching people’s attention on the very first sentence. Once you catch their attention, they will become interested enough to
read the entire blog.

This is the secret to becoming famous from blogging and gaining a lot of loyal readers.

Try to update your blog on a daily basis.

If you really don’t have something to write about and you have a normal, routine life, try adding a little spice to it. You don’t actually need to lie but you can always bend the truth behind your so called
escapades. Exaggerate a little and also add a little humor.

You have to remember that readers don’t really want to know about your day to day activities. They want excitement. You don’t actually need to tell the readers details about your daily life, but what you need to do is get them to use their imagination.